An AI coach for every rep on your team.
Lingua for Sales is a voice-first AI coach that helps sales teams prepare for calls, learn new products, sharpen their AI skills, and practice real conversations. Without pulling managers off the floor.
The problem is simple.
Companies invest in AI tools, CRMs, and sales methodologies. But reps still walk into calls underprepared, forget half of what they learned in onboarding, and figure out objection handling the hard way: by losing deals.
Training helps, but it doesn't scale. You can't put a coach next to every rep, every day.
That's what Lingua does.
Four things. One platform.
Each one works on its own. Together, they cover the full learning loop: from knowing the product to closing the deal.
Deal Prep
An agent that briefs your reps before every call.
AI Fluency
Teaches reps how to use AI tools in their actual daily work.
Product Mastery
Turns your docs into interactive voice courses. No designer needed.
Live Sim
A simulated sales call with an AI buyer that pushes back.
Acme Corp
SaaS / B2B · 200-500 employees
- Recently raised Series B ($28M)
- Expanding into European market
- Current pain: onboarding speed for new hires
- "How are you handling training for the EU expansion?"
- "What does ramp time look like for new AEs right now?"
Know who you're talking to. Before you talk to them.
Most reps prep for calls the same way: skim LinkedIn, glance at the CRM, hope for the best. Deal Prep is a voice agent connected to your company's materials (call transcripts, product docs, CRM notes) that gives reps a real briefing in seconds.
Ask it: "I have a call with Acme Corp in 10 minutes. What should I know?" It pulls together company context, past interactions, relevant talking points, and suggested questions. All delivered by voice so the rep can listen while getting ready.
What it includes
- Instant call briefings from your internal knowledge base
- Suggested openers and discovery questions, tailored to the deal
- Works by voice. Reps can prep hands-free, on the go
- All data stays private and within your infrastructure
Your team has AI tools. Now show them what to do with them.
Most reps use AI to rewrite a subject line once in a while. That's it. Not because they don't want to. Because nobody showed them how.
AI Fluency is a personalized coaching track that teaches each rep how to use AI for the tasks they actually do every day: prospecting emails, call prep, company research, proposal drafts. The voice coach walks them through real exercises, step by step, and adapts to their skill level as they improve.
It's not a generic prompt engineering course. Every exercise is built around selling.
What it includes
- Personalized learning path based on role, tasks, and current skill level
- Hands-on exercises tied to real sales tasks, not theory
- Voice coach that guides, explains, and gives feedback in real time
- Progressive difficulty: starts simple, gets more advanced
New product? New hire? Upload the docs. The course builds itself.
Every time there's a new product launch, a pricing update, or a wave of new hires, someone has to build a training. Schedule a session. Get everyone in a room. Hope they remember it.
Product Mastery works differently. Upload your materials (product sheets, battle cards, pricing docs, whatever you have) and Lingua's engine, powered by VOPA (our proprietary course-generation framework), turns them into a structured voice course with auto-generated slides, Q&A, and comprehension checks. The rep talks to a coach, asks questions, and actually engages with the material instead of clicking "next" until it's over.
Admins review and approve everything before it goes live.
Q1_Product_Launch.pdf
24 pages · Uploaded 2m ago
Generated Course
- Product Overview8 min
- Key Differentiators6 min
- Pricing & Packaging5 min
- Objection Handling7 min
What it includes
- Upload PDFs, decks, docs. Get an interactive voice course
- AI coach explains the material conversationally. Reps can ask follow-up questions anytime
- Auto-generated visuals to support the content
- Admin review and approval before publishing
- Set the duration: 15-minute refresher or full onboarding track
- Comprehension checks built in
Practice the call before the call.
Reps get better by practicing. But in sales, "practice" usually means losing a real deal. Live Sim gives them a safe space to do it.
It's a voice-based simulation where the rep has a real conversation with an AI buyer. The buyer has a persona, an industry, a set of concerns, and it pushes back. It throws objections. It goes quiet when the rep talks too much. After the call, the rep gets a breakdown of what worked and what didn't.
Managers choose the scenario and difficulty. New hires start easy. Experienced reps get the tough ones.
92
Discovery
85
Objections
38%
Talk Ratio
88
Confidence
- Great open-ended questions on budget pain
- Good recovery after pricing objection
- Let the buyer finish before responding
What it includes
- Full voice conversation that feels like a real Zoom/Teams/Meet call
- Customizable buyer personas: role, industry, personality, difficulty level
- Realistic objections: budget, timing, competition, authority
- Post-call scorecard with specific feedback
- Scenario library: cold calls, discovery, demos, negotiations, renewals
- Connected to your actual product info. Objections and questions are relevant, not generic
How it works
For reps
Open Lingua.
On your phone, laptop, wherever you are.
Tell it what you need.
Call prep? Product refresher? Practice session? Just say it.
Go.
The coach guides you through it. By voice, at your pace, on your schedule.
For leaders
Upload your materials.
Product docs, call recordings, onboarding content. Anything.
Set the program.
Choose what your team trains on. Review and approve the content.
See the results.
Track who's training, how they're progressing, and where they need help.
Built for people who are always on the move.
Salespeople aren't at a desk all day. They're driving to meetings, walking between calls, catching up in the 10 minutes before a demo. They'll put in an earbud. They won't open a training module.
Lingua is voice-first because sales is voice-first. Every interaction happens through conversation: prepping for a call, learning a product, practicing a pitch. It's faster, more natural, and closer to how selling actually works.
You see everything. You control everything.
Lingua doesn't generate content and hope for the best. You decide what your team learns. You review the courses before they go live. You set the scenarios and difficulty levels. The dashboard shows you who's training, what they're working on, and how they're performing.
Content control
Nothing goes live without your approval.
Privacy
Documents are processed locally. Your materials stay yours.
White-label
Put your logo on it. Make it yours.
Analytics
Completion, progression, scores, engagement. One dashboard.
On-premise option
For teams that need full data sovereignty.